The beginning of last month, the U.S. Court of Appeals in Manhattan ruled that designer and shoemaker Christian Louboutin Sarl’s Red Shoe Sole is entitled to limited trademark protection. The safeguard extends only to the red lacquered outer sole that contrasts with the color of the rest of the shoe and not to shoes that are monochromatically red.
Trademark Expert and Experts.com Member, Gabriele Goldaper, testified in the case that Louboutin’s Red Sole Mark is “prominent, famous, and there is no competitive need for YSL or any other competitor to make use of the Red Sole Mark on their shoes…” She also testified that, “…its use merely permits YSL to trade upon the reputation and goodwill that Louboutin has built in that mark over two decades.” See Declaration filed in support of Preliminary Injunction.
Considering all of the evidence and expert testimony, the court held that “…the lacquered red outsole, as applied to a shoe with an ‘upper’ of a different color, has ‘come to identify and distinguish’ the Louboutin brand and is therefore a distinctive symbol that qualifies for trademark protection.” Although the case is returning to the lower court for review by a trial court, for now, except if the whole shoe is red, Louboutin has the sole right to the red sole.
Read more about Experts.com Member Gabriele Goldaper.

Posted by Experts-Blog

One Comment

  1. I am happy to see this! They have not only branded the color but the title “Red Shoe Sole”
    Making a statement is important and I will use this in our promotion this year.
    “Training and Coaching Professional WOMEN, Non Stop to the TOP! We lost ground in 2011 and women are still not paid the same wage as men holding the same position.
    What a Platform…..RED SHOE SOLE….from the bottom to the TOP!

    Reply

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